The Scientist Music Video was directed by Jamie Thraves.
Thraves has also directed Blurs Charmless Man, music video. In both The
Scientist and Charmless Man you can recognise some of Thraves techniques, for
example, both videos start on the street. This could be because Jamie could
have spent a lot of his child hood on the streets and this technique that he
has used could reflect his past. In addition, the camera mainly focusses on one
main person (the main character). This is because Thraves could have been an
only child so his parents only focussed on his well-being. This music video was
distributed on MTV on the 14th August 2002. It was then uploaded to
YouTube on the 27th May 2011. The purpose of this video was to
promote and sell the single. It did this by creating a story behind the lyrics
which may appeal to more people.
The genre of this video is indie. We can tell because indie
is related to colours such as reds, greens and blue. For example; in many of
the scenes we can see that there is a slight red colour gradient such as the
train track scenes. In addition, in a majority of the shots we can see the
colours associated with Indie. Such as in the beginning Martin (the lead singer
of Coldplay) is led on a blue mattress. As well as that we can tell that it was
filmed during autumn due to the colour of the leaves from the trees. This then
gives the music video more of an indie look.
The techniques used in this music video are medium shot to a
zoom out to a wide shot. This type of shot is in the very beginning of the
video. The first scene is a medium shot of a person lying down, the camera then
zooms out. Zoom outs are used to reveal things, in this case it used to reveal
where the person is, it then goes into a wide shot to reveal the scene. (The
person is lying on a mattress which is on a street path). Furthermore, Thraves
has used longer shots that last up to 7 seconds long, this is because he wants
his audience to feel the characters sad emotion and to do that the shots have
to last longer than an average shot; for example an average shot would last for
a maximum of 3 seconds which would be for a pop music video.
Thraves has also used conventions for the video, such as
illustrating the lyrics. This is due to the talent saying (singing) that he
wants to go back to the start, therefore the video is being re-winded to take
him back to the start. This is called a reverse narrative .
The reason why everything else is in reverse order, but Chris martin is singing
in the correct order is because, if he were to sing backwards then it would
make no sense, this is then defying the words of the song. So if he sings in
the correct order then he is trying to make sense to what has just happened.
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