Monday, 21 October 2013

The Scientist By Cold Play

http://www.youtube.com/watch?v=RB-RcX5DS5A






The Scientist Music Video was directed by Jamie Thraves. Thraves has also directed Blurs Charmless Man, music video. In both The Scientist and Charmless Man you can recognise some of Thraves techniques, for example, both videos start on the street. This could be because Jamie could have spent a lot of his child hood on the streets and this technique that he has used could reflect his past. In addition, the camera mainly focusses on one main person (the main character). This is because Thraves could have been an only child so his parents only focussed on his well-being. This music video was distributed on MTV on the 14th August 2002. It was then uploaded to YouTube on the 27th May 2011. The purpose of this video was to promote and sell the single. It did this by creating a story behind the lyrics which may appeal to more people.

The genre of this video is indie. We can tell because indie is related to colours such as reds, greens and blue. For example; in many of the scenes we can see that there is a slight red colour gradient such as the train track scenes. In addition, in a majority of the shots we can see the colours associated with Indie. Such as in the beginning Martin (the lead singer of Coldplay) is led on a blue mattress. As well as that we can tell that it was filmed during autumn due to the colour of the leaves from the trees. This then gives the music video more of an indie look.

The techniques used in this music video are medium shot to a zoom out to a wide shot. This type of shot is in the very beginning of the video. The first scene is a medium shot of a person lying down, the camera then zooms out. Zoom outs are used to reveal things, in this case it used to reveal where the person is, it then goes into a wide shot to reveal the scene. (The person is lying on a mattress which is on a street path). Furthermore, Thraves has used longer shots that last up to 7 seconds long, this is because he wants his audience to feel the characters sad emotion and to do that the shots have to last longer than an average shot; for example an average shot would last for a maximum of 3 seconds which would be for a pop music video.

Thraves has also used conventions for the video, such as illustrating the lyrics. This is due to the talent saying (singing) that he wants to go back to the start, therefore the video is being re-winded to take him back to the start. This is called a reverse narrative . The reason why everything else is in reverse order, but Chris martin is singing in the correct order is because, if he were to sing backwards then it would make no sense, this is then defying the words of the song. So if he sings in the correct order then he is trying to make sense to what has just happened.




No comments:

Post a Comment